How to Extract Business Leads with Play Web App: A Step-by-Step Guide

Collecting business leads from websites like LinkedIn or company directories can be a time-consuming process if done manually. Play Web App offers a powerful solution for web-scraping and contact extraction directly from your browser, eliminating hours of copying and pasting. Whether you’re conducting outreach, research, or B2B prospecting, this tool allows you to extract names, emails, job titles, and more with just a few clicks.

Getting Started with Play Web App

The first step is to access the platform by visiting their website and creating an account. Once signed in, you’ll be taken to your dashboard where you can see your available credits, favorite searches, and export history. The homepage provides multiple options including finding and reaching people, finding reach accounts, drafting emails with AI, finding jobs, and locating local businesses.

Finding and Reaching People

The most powerful feature for lead generation is the “Find and reach people” option. This section contains comprehensive filters that help you narrow down your search to exactly the leads you need.

Using Filters Effectively

The left side of the interface contains all the filters you can apply:

Company attributes: Select industry types like software development, IT systems, or custom software development
Company size: Choose from options like 2-10, 11-50, or 51-200 employees to target companies of specific sizes
Description keywords: Add relevant terms like “software” or “development” to refine your search
Job titles: Target decision-makers such as owners, partners, C-suite executives, directors, and managers
Job functions: Select relevant departments like business development, customer success, and marketing
Location: Narrow down by country, city, or region (such as United States, Los Angeles, New York)

As you apply these filters, the right side of the screen will update to show a preview of the leads that match your criteria.

Enriching Your Lead Data

Once you’ve defined your search parameters and have a list of potential leads, you can enrich this data to get additional contact information:

Click on the “Enrich” option
Select what additional data you want to retrieve, such as work emails
Click “Save” to apply the enrichment to your list

The platform will then add the requested information to your leads, making it much easier to reach out to them directly.

Exporting Your Leads

After enriching your data, you can export the leads in several ways:

Download as CSV/Excel file
Share as a template
Send to Airtable
Export to CRM systems
Export to email sequences
Export to databases

This flexibility allows you to integrate the lead data seamlessly into your existing workflow and tools.

Benefits of Using Play Web App

The tool offers several advantages for businesses and individuals involved in lead generation:

Significant time savings compared to manual prospecting
Highly targeted lead generation using multiple filtering options
Access to contact information that might be difficult to find manually
Seamless integration with existing CRM and marketing tools
Regular updates to the database ensuring fresh leads

Play Web App transforms what used to be a tedious manual process into a streamlined, efficient workflow that can dramatically improve your outreach efforts and help you connect with the right prospects more effectively.